How to sell your product…

In my recent blog titled “Discover the product in your business” we talked about how you can identify a product in your business.

But creating your product is only the first half of the process. Getting it online and marketing it is the other half and it is just as important!

You can have the best product in the world but if no one knows it exists your time has been completely wasted. So what do you need to do to start making money from your product?

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Customer service matters

It doesn’t matter how great your service is or how fantastic your product is, if you don’t offer high class customer service, your clients are going to go elsewhere and find someone who does.

So if you don’t think customer service matters, think again. Continue Reading →

Honesty is the best policy: being authentic in business

Are you sick of companies that make crazy promises on price (until you read the fine print) or send emails claiming ‘only 10 spots left’ then a second email two days later saying ‘another 5 spots just opened up’?

I am.

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How to get more client referrals

If you are wanting to know how to get more client referrals for your business… watch this video.

How to edit your own writing

Noticing mistakes in your own written work is much harder than seeing mistakes in someone else’s. You know what you meant to write, you understand your own phrasing and intonation, and you are used to your own spelling mistakes so your brain tends to auto-correct any errors.

The problem is other people’s brains won’t auto-correct your mistakes and there are few things more unprofessional than a grammatical or spelling mistake in a document.

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Why do you do what you do?

In most networking groups people ask “WHAT do you do?” but switch the question to “WHY do you do what you do?” and watch how amazingly different the answer is.

Knowing why somebody is running their business gives you such clarity about their message and understanding their passion for their business, it makes you want to work with them.  Continue Reading →

How can I get clients fast

A question that gets asked so often is “how can I get clients fast”. Here are three suggestions to help you…